Different marketing tactics such as email marketing will play a vital role in ensuring your startup becomes a success story. Email is one of the most prevalent means of communication across the globe. It's sensible enough for startup owners to capitalize on this trend to connect with their target...
Negotiating and closing a business deal successfully is a must-have skill for all startup entrepreneurs. Hardly ever is it something you will learn as part of any school curriculum. Yet, your startup will need hundreds, if not thousands, of business negotiations that you have to close down successfully.
To some...
As an entrepreneur, the last thing you want is for your small business to be caught on the wrong side by the taxman. That means being on top of your companies financials and taxes. While getting a tax professional helps you manage the taxman and other tax issues professionally,...
Apart from having a website for the online presence, many companies are now investing in mobile apps. It gives one a competitive edge against their competitors, reaches the younger demographic, and allows one to connect better with their customers. Many customers now prefer to use a mobile app to...
Every entrepreneur wants their startup to be a success story, like being the next Uber or Facebook. But running a marketing campaign should not be the only focus for an entrepreneur who wants to highlight their startup to the world.
You have to deal with and understand many issues, legal,...
Thanks to the available vaccines, the end of nationwide lockdowns and travel restrictions could be on the horizon. But that does not erase the effects of the pandemic across the world, especially for businesses.
Some businesses shut down, but other entrepreneurs embraced the situation and brought about new business ideas....
Few entrepreneurs pause to think about their startup's legal implications as long as the business is up and running. Sooner or later, they will be paying for such mistakes, either as individuals or the company itself.
This year, ensure your business runs smoothly by avoiding the below common legal mistakes...
Cloud storage, which is off-site storage maintained by third-parties, has caught on over the last decade. It is not hard to see why many companies move their data storage to cloud-based, from the versatility to access data to the security.
Here’s why you should join the bandwagon and move your...
2020 might have been a rough year for businesses, and your small business could still be taking time to recover. But to keep your small business going, you must understand your small business’s finances and manage every aspect of these finances.
Among other reasons, lack of proper financial management is...
The E-commerce space is hitting record highs, even after the roof-shattering sale records sites like Amazon had at the onset of the Covid-19 pandemic. As more companies go digital and allow employees to work from home, easy access to e-commerce for various purchases is becoming a household favorite.
Not only...
Getting funding for a startup, especially loan applications from financial institutions, is not usually straightforward. Many entrepreneurs have had banks close their doors on the, even when they believe they have done everything right with their loan application. So, what could have gone wrong? Why was your startup’s loan...
There are numerous successful businesses across the world that were started and are run by spouses. Others might be sole proprietorships, but behind the scenes, one of the spouses helps one way or the other.
Yes, it is possible to start and run a business with your partner. But the...
Thanks to advancements in technology and more businesses being open to new ideas of a working environment, it is okay for a business to have a virtual presence. If anything is to go by, the 2020 financial year has brought about massive changes in the way businesses operate.
Businesses might...
Starting a business is one thing, but running a business is entirely a different thing. Apart from requiring your absolute dedication and attention, the level of your skills in various business aspects goes a long way in ensuring your startup survives. If you are starting a business in 2021,...
One of the essential insurance covers for a tech business is cyber liability. Cyberattack is among the greatest risks for most, if not all, businesses.
In the current business environment, where many companies are either contemplating letting their employees work from home on full time or a few days a...
Running a successful start-up requires a lot of marketing. While technology and social media might be taking the lead on all businesses' marketing avenues, offline marketing is not entirely dead. Marketing your small business, both online and offline gives you more success chances. Below are some of the offline...
New age might just refer to alternative approaches to the western culture, but it provides several avenues to entrepreneurship. When looking for business ideas, one is no longer stuck in the old school thought of business. With the new age belief that includes belief in physics, astrology, reincarnation, and...
While the number of female entrepreneurs has been low over the years, many countries are experiencing increased growth in female entrepreneurs. In fact, recent studies show that the number of startups that seek funding that have at least one female as a founder has improved. The number has risen...
